Steve Cody, inc.com THE CLIMBER In 18 years of running my own business, I’ve found it’s important to know when to turn the tables and fire a client. Here are those five times. You may know Inc.com as I do: It’s a veritable treasure trove of best practices wh… RT @Inc: Ever fired a customer? … Continue reading 5 Customers You Should Fire
Tag: Customer
How REI Put A Bow On Social Marketing
How REI Put A Bow On Social Marketing And Wowed Customers By Ekaterina Walter, fastcompany.com As marketers, we talk a lot about real-time response and true social agility. But very few brands were able to master the art. So is agile marketing a myth? A lot of brands struggle with agility in marketing: thinking on … Continue reading How REI Put A Bow On Social Marketing
How to wrangle control over your contacts
Tech Trends: Tools for Managing Contacts John Brandon, inc.com TECH REPORT We tried out two basic CRM tools that help organize contacts—and stay in touch with them. I always thought customer relationship management software was strictly for salespeople. Recently, I’ve been reading a lot abou… http://flpbd.it/fzw6u Related articles CRMs that have launched or been updated … Continue reading How to wrangle control over your contacts
EPIC 2012 • October 14-17, 2012 • Savannah, GA
EPIC 2012 • October 14-17, 2012 • Savannah, GA. Related articles Population Health and Social Governance: Analyzing the Mainstream Incorporation of Ethnography (2012) (foucaultnews.wordpress.com) July Edition of Ethnozine - Ethnography of Wikipedia Sources, Live Fieldnoting, & 4 guest contributors for The Ethnographer's Reading List (ethnographymatters.net) Ethnography & The Customer: Building a Compelling Brand (ablebrains.typepad.com) Ethnography … Continue reading EPIC 2012 • October 14-17, 2012 • Savannah, GA
Understanding the customer experience with social networks
Hurry up, the customer has a complaint - The Boston Globe. A number of companies are now developing positions such as Chief Twitter Officer, Chief Facebook officer, LinkedIn, YouTube etc. due to the growth of customer feedback in online web 2.0 communities and the need to address it. Related articles The 8 Things You Should … Continue reading Understanding the customer experience with social networks
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